Build Your Cannabis Brand Identity with The Right Swag
Aug 21
by Samantha Sage As the US legal cannabis industry settles into its second decade of existence, one thing that's clear is market oversaturation acts as a major hurdle for brands of all sizes in ev...
Continue ReadingWhere to Order Promotional Products YOUR Way - Higher Promos!
Oct 19, 2023
by Samantha Sage In a world saturated with advertising and marketing messages, it's essential for businesses to find unique and effective ways to stand out. Promotional products have long been a s...
Continue ReadingMeaningful Holiday Gifts That Give Back
Nov 21, 2022
By Nancy Gudekunst In preparing for the 2020 Holiday Season, it is important to consider your recipient when selecting gifts. When asked, many people state that they have everything they need...
Continue Reading3 Ways to Advertise with Cell Phone Accessories
Feb 2, 2022
By Hannah Atkins If you are reading this via a mobile app, congratulations, you are part of the 85% of Americans who own a smartphone! The Pew Research Center reported in April of 2021 that 97% o...
Continue ReadingWhat Smokers Want
Jan 7, 2022
By Tom Gudekunst As many states go legal with recreational and medical cannabis, you may wonder what will sell in stores and what do smokers really want in their hands? After much experi...
Continue ReadingHow Much Does Swag Really Cost?
Jan 6, 2022
By Nancy Gudekunst If you've purchased promotional swag, you know there is a dizzying array of product options and imprint methods. How does one choose? Typically, price is a consideration,...
Continue ReadingHow You Can Create a Promotional Kit for Your Business
Apr 15, 2021
By Tom Gudekunst Kits have been used in the promotional industry for decades. A cohesive grouping of goodies is sure to please clients and employees alike. This blog will help you unders...
Continue ReadingMerchandise Yourself!
Mar 17, 2021
By Ian Miller YOU CAN MERCHANDISE YOURSELF! Does your brand have what it takes to bring retail-looking swag to the table? OF COURSE, IT DOES! With creative items, designs and ideas - ...
Continue ReadingReal Estate Promotional Products
Jan 21, 2021
By Ian Miller Many real estate agents, mortgage professionals, and ancillary businesses especially in steaming hot markets like Portland, Seattle, and a vast majority of California, are seeing rec...
Continue Reading2020 Most Popular Items
Dec 10, 2020
By Tom Gudekunst Over the last several months we've all made changes. Some big and some small but almost certainly there have been adjustments to everyday life. There has been major volatili...
Continue ReadingWhat Makes a Promotional Product “Keepable”
Jul 9, 2020
By Tom Gudekunst Growing up, I spent years going to tradeshows with my mom and Grammy and around the office. I have been working in the promotional products industry for the last fifteen years....
Continue ReadingDirect Mail (That Gets Opened!)
Jun 11, 2020
We all get it. Endless come-ons arriving in the mailbox, sometimes the only mail, usually unwanted waste. Direct mail. So why does it keep coming? Because. . . it works! A surprise com...
Continue ReadingGift with Purchase
Mar 19, 2020
By Tom Gudekunst For years top brands have used a promotional gift with purchase to woo new customers, and appreciate loyal clients. These can be small and inexpensive, or the kind of thing ...
Continue ReadingWhy Would I Need Good Artwork?
Mar 5, 2020
By Nancy Gudekunst Artwork used for promotional products can make the difference between a successful or disastrous result. Starting with the art is a good way to begin any swag campaign. Helping...
Continue ReadingCost per impression ($) = Advertising cost ($) / Number of Impressions (#)
Feb 6, 2020
By Nancy Gudekunst Cost per impression ($) = Advertising cost ($) / Number of Impressions (#) Think about the different advertising methods you can spend budget on. Do you know where you get the...
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